NEO-INDUSTRIALIZATION AND INTELLECTUAL PROPERTY IN BRAZIL

Abstract

Neoindustrialization represents a significant evolution of traditional industry, marked by the adoption of disruptive technologies that transform production processes and business models aimed at Industry 5.0. The concept of Neoindustrialization has gained relevance in contemporary economic and technological debates. This term refers to a new phase of industrial development characterized by the advanced integration of digital technologies, automation, artificial intelligence, and sustainable innovation. In parallel, intellectual property emerges as a crucial pillar, playing a central role in protecting and promoting the innovations that drive this transformation. These changes bring significant benefits, such as increased productivity, cost reduction, and the creation of new markets. However, they also present challenges, such as the need to reskill the workforce and adapt existing infrastructure. The methodology used to carry out the research was the qualitative, quantitative and bibliographic method. The objective of this research was to identify which actions within the NIB are focused on the Intellectual Property policy.