RESEARCH MODEL CANVAS: APPLICATION IN ACADEMIC RESEARCH PLANNING

Abstract

This article deals with the planning of academic research and its structural nuances, as a fundamental part for the development of scientific research, in the achievement of its objectives and in obtaining valid and reliable results. It inquires about its conventional form of construction and presentation through the textual document and aims to propose a new instrument for the planning of academic research. It discusses Design Thinking, Business Model Generation and Project Model Canvas, as project planning and management methodologies applied in other areas of knowledge that have as a common characteristic their conciseness, etymological basis and visual format of presentation. It is structured in the methodology of the 4 (four) poles: epistemological, theoretical, morphological and technical. Finally, it presents the proposal of the Research Model Canvas as an innovative instrument for the planning of academic research, developed in a robust but concise way, based on the quadripolar methodology, in a document of single sheet or screen called academic research canva and its history of application in graduate courses and in a Research Group of the Federal University of Ceará.