THE IMPACTS OF HR PRACTICES ON THE ORGANIZATIONAL CLIMATE AND PRODUCTIVITY IN HYBRID WORK

Abstract

With the arrival of the Covid-19 pandemic, many companies had to quickly adapt to the hybrid work model, mixing face-to-face and remote activities. This transition brought challenges to the organizational climate and productivity, requiring HR teams to adopt more flexible practices focused on engagement and well-being. In this new scenario, the role of HR has become essential to support the adaptation of employees and promote a motivating and productive work environment, even with physical distance. This work seeks to analyze how HR practices, adaptive leadership, clear communication, performance evaluation methods and well-being support impact the organizational climate and productivity in the hybrid regime. In addition, performance evaluation methods are discussed as essential tools to monitor and encourage employee growth. In a hybrid environment, adapting these methods becomes one of the main challenges for HR, which needs to balance transparency, frequency of feedback, and appropriate metrics to ensure the effectiveness of the evaluation, without compromising the organizational climate. The research, based on studies and bibliographic references, reveals that adapting these practices to the hybrid model is essential to maintain employee engagement and team efficiency. It was observed that, with the proper support of HR and the use of performance evaluations adjusted to the hybrid reality, this model can become a competitive advantage, offering flexibility and greater satisfaction to employees, while helping the company to achieve its productivity goals.