THE INFLUENCE OF ANXIETY, ATTITUDE, TENSION, AND IMPULSIVITY ON FINANCIAL BEHAVIOR

Abstract

Understanding psychological and emotional aspects is essential for identifying changes in people's financial behavior, including factors like attitude, anxiety, financial tension, and impulsive buying. This study aimed to explore the relationship between financial anxiety, financial attitude, financial tension, and impulsivity in purchases within the financial behavior of Brazilians. A quantitative, cross-sectional research approach was adopted, collecting primary data through a semi-structured questionnaire, resulting in 203 respondents of various ages, genders, educational levels, and marital statuses. After data collection, model validation was conducted using SMARTPLS 4 software, followed by an analysis of the relationships between the variables. The results indicated a statistically significant relationship between the variables studied, except for the relationships between financial tension and financial behavior and between financial anxiety and impulsive buying.