THE INTEGRATION OF AUDIO, VIDEO AND PROJECTION SYSTEMS IN IMMERSIVE ENVIRONMENTS

Abstract

This article analyzes the integration between audio, video, and projection systems in immersive environments, aiming to understand how this sensory articulation influences the quality of the user experience. Through a qualitative approach based on bibliographic review, scientific and technical publications were examined, addressing the construction of immersive experiences through the convergence of auditory and visual stimuli. The analysis focused on three main areas: immersive audio technologies, video and digital projection systems, and multisensory integration focused on user experience. The results indicate that the effectiveness of immersion depends less on the individual sophistication of each technology and more on their ability to operate synergistically, adaptively, and coherently. Precise integration between sound, image, and projected space enables the creation of environments that stimulate sensory presence, emotional engagement, and cognitive retention. Recent studies also highlight the importance of personalization, temporal synchrony, and responsiveness as key elements for consolidating the sense of presence. The conclusions reinforce the relevance of interdisciplinary planning and coordinated sensory architecture, capable of transforming physical and virtual environments into meaningful experiences. The research contributes to the advancement of the field by critically organizing the main technical, perceptual, and operational foundations that support the creation of multisensory immersive systems.