THE FRANCHISOR'S CIVIL LIABILITY UNDER THE GENERAL DATA PROTECTION LAW

Abstract

The objective of this work is to verify the effects of the contractual coalition specifically regarding the franchisor agreement and its consequences in case of non-compliance with the General Data Protection Law. To this end, the deductive method is used, using research techniques related to indirect documentation. In the text, the elements of the franchise agreement and the effect of the contractual coalition in this type of legal transaction are verified. From this, the work addresses the duties lateral to the contracts and, consequently, whether there is the possibility of imputing to the franchisor, the non-compliance with the General Data Protection Law by the franchisee.