Carneiro, M.R. de O. , dos Santos, A.A.S. and Abdala, L.A.Z. (2024) “SOCIAL NETWORKS AS MARKETING COMMUNICATION TOOLS FOR FOOTBALL CLUBS: AN ANALYSIS OF THE TIKTOK ENGAGEMENT OF ONE OF THE MAIN CLUBS IN BRAZIL”,
ARACÊ, 6(3), pp. 10260–10278. doi:
10.56238/arev6n3-353.