VIEIRA , Ricardo Sérgio Gomes; MOURA , Guilherme Lima; GATTO, Maria Fernanda. Tradition and innovation: The resistance to change of small family retail businesses. LUMEN ET VIRTUS, [S. l.], v. 15, n. 38, p. 1022–1036, 2024. DOI: 10.56238/levv15n38-065. Disponível em: https://periodicos.newsciencepubl.com/LEV/article/view/70. Acesso em: 18 jan. 2025.